Implementation Framework
Cluster Development Programme (CDP) is designed to leverage geographic specialization of horticulture clusters for promoting integrated and market-led development of pre-production, production, post-harvest,
logistics, branding and marketing activities. The implementation structure of the programme is detailed as under:
- National Horticulture Board (NHB) shall provide financial assistance and supervise the overall implementation of the programme.
- A government/ public sector entity recommended by the State/Central Government shall be appointed as a Cluster Development Agency (CDA) for each identified cluster for the implementation of CDP.
- CDA will establish a Cluster Development Cell (CDC) with a dedicated team of officers within the CDA for the smooth implementation of the programme.
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The CDAs shall select Implementing Agency/Agencies (IAs) through Call for Proposals in an open and transparent manner for different verticals of the Cluster, namely :
- Pre-production and Production
- Post-Harvest Management & Value Addition
- Logistics, Marketing & Branding
- The Project Management Unit (PMU) of NHB shall provide technical assistance to NHB and CDA for effective implementation of the Cluster Development Programme.
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